Light Resources


‘Being able to run your business, even from a mobile phone, is like opening a whole new world’


Nothing beats having good relationships with your customers and developing new relationships with potential customers to help a business grow their sales. Building relationships is helped by building a timeline for every customer and potential customer to record every interaction.

Light Degree are helping small businesses to get established by offering their powerful online desktop and mobile contact management application for FREE.

In their desire to help businesses get established Light Degree have taken a concept used everyday within the IT industry and given it a shakeup by modifying it to work for most other industries as well.

They have been motivated by Whatsapp who took the humble SMS text turned it around and took it to new and greater heights. Whatsapp within a few short years from when it was founded in 2009 now sends more than 30 Billion messages every day, and that compares to just 20 Billion SMS messages being sent by all of the combined phone companies, in the world!

Light Degree have incorporated a service desk application as a part of their contact management CRM platform. The service desk is a concept that has always been used by the IT industry to record and track all incoming incidents or service requests. It has proven to be the most efficient way to facilitate and integrate the business processes into the IT service management structure. It is also known as a help desk or even a front desk.

Now it has been adapted into the CRM to be used by many other businesses in an array of industries. It is most effective because it acts as a single point of contact into a business to record every incoming enquiry whether this has been received as an email, a phone call or a web enquiry.

It is even being used to receive job applications. Simply by adding a new field for an applicant to select, they can log their application as well as upload a copy of their CV. This has proven to be a great time saver. Previously where customers have been receiving up to 500 applications for a position, the administration to record all of the applications and respond appropriately to them all was frankly, a huge job. Now, as soon as the applicants clicks send, their application is logged and their details are automatically added and can even be referred to again in the future if they are not appointed this time around.

Business can build their own database of customers and potential customers often without even having to enter a lot of the information themselves. They can claim ‘green’ credentials as well, because now businesses will be able to truly ‘ditch’ most of the paperwork usually associated with building a business.

Trades and other services who produce quotes, invoices and manage jobs on the go will get paid faster, meaning they can grow and expand their business even more. Making their life simpler by delivering ‘everything they need’ even on their mobile phone.

Helping users to stay ahead of their competition by knowing what is happening in their businesses all of the time. Oh and did we mention that it’s FREE for small businesses?

Having a single point of contact for your business gives you a feeling of security (and possibly relief) that everything is being taken care of. You will have huge peace of mind because you can quickly and easily attend to your customers incoming requests, seeing everything in one place and knowing that it has been actioned. The response will be an affirming and positive increase in your sales and profits along with the quiet satisfaction that it has all been achieved with a minimum of effort.


Read more about using a service desk as a single point of contact into you business

Leave a reply

Please solve logic question to submit a comment * Time limit is exhausted. Please reload CAPTCHA.

Why not try for yourself? Get started in 60 seconds!

Want to know more?

Contact us today for a FREE trial and start saving time using the software to replace multiple programs with one.
Click here to send us a message!

Be in the know

Sign up for training tools, industry updates and all the latest from Light Degree


This is the cornerstone of your CRM – your connections, your contacts, your customers, your suppliers. It all revolves around the people you know and are connected with.

As you build and grow your relationships with your contacts you are able to develop a loyalty between you and your brand. This will directly translate into increased and improved business performance.

List all of your contacts and companies you do business with and link them together. Add log entries to record all your interactions.Wherever you are, you are always connected with your contacts, you can make any updates, record notes and access information or files.


Create and allocate tasks. These automatically sync with your calendars on any media device and set automatic reminders.You can assign a team member and a contact or a group of contacts to a task.

A collection of tasks, referred to as a case, is an ideal way to manage a project or a series of events that are required in your business. By sharing the case everyone associated with the project can monitor it’s progress. They will be able to see when the project is started, whether it’s ‘on track’, ‘overdue’ or ‘completed’.


Groups are like a saved of your contacts.

This is a really essential tool, by being able to categorise your contacts into different groups means that you are able to identify the contacts that you want to work with at any time.This might be because you want to visit all of your contacts in a specific postcode or town or you want to email a special offer to different types of contacts.


Having your documents in one place together with your CRM makes perfect sense. Our documents feature allows you to store and share files relating to a specific contact together the contact details.

Your sales team will always access the most up to date sales support material. There is no need to backup your documents any more as we take care of this automatically for you. You have reassurance and peace of mind when using our document feature because we use the same advanced security level when storing your documents as every else in Light Degree CRM.


At the heart of every business is the customer and it is imperative that they feel valued. They appreciate being kept up-to-date with the latest news, promotions, events, reminders or simply to stay in touch.

We can tailor make e-mail campaigns to suit your business. Reports and full campaign analytics are generated automatically. Preview messages, see who is opening them and what interests them so that you can send them further information. All templates are optimised for mobile devices for quality viewing.The campaign size can grow as your organisation does,with a strong emphasis on expanding your brand, it will give your business an amplified appearance of online presence.


Even when remote from the office you can have a complete overview of all event details. An accurate count enables you to manage marketing strategies and facilities. New events created will automatically appear on your website, enabling customers to register immediately. All registrations will instantaneously be added to your event and contact book.

Make sure your attendees and exhibitors have all the information they need. It’s simple to send message reminders of event details or any last minute changes. If you need to share documents, these can be uploaded ready for your event managers to download.


Each user can adjust their own settings, including setting up a social login (using Google or Linkedin) so they can just click and login with details they are already familiar with.
Admin users can manage other users, change the way the contact information is displayed and create custom fields or tags to categorise contacts.


Reporting gives you an overview of everything that is going on in your business. It helps you to focus on what is important rather than just getting lost in all of the detailed information you have in your CRM.

We offer an extensive range of reports to be sure that you can get the best information to manage and operate your business. We specialise in reporting on sales activity for individuals and teams.We even add another report every time you add tag (or custom field) to categorise your contacts. So you will always have the information that you need to build and increase your sales.


A great way to be remember to follow up on all of those quotes that you have prepared and given to customers and potential customers, is to enter these as opportunities into your CRM.

By adding them as opportunities you can check on the progress, right from the time you prepare the quote, through to when you receive an order or send an invoice to a customer. Once entered into the application you will be reminded as the date approaches, when you anticipate the order to arrive. This means that you can follow up with the customer if necessary to assist the process.You can add other potential quotes or opportunities to your list as you identify these so they will tracked and followed up as well.


A great way to work with other people or for using as a simple check list of things that need to be done. Track all tasks to be completed and see the overall progress of the project. A collection of tasks where you are collaborating with other team members like this is referred to as a ‘case’.
It can happen like this…
– You need to prepare a quote and need someone to prepare a drawing and someone else to get pricing from several suppliers first
– You are working on an event where several people have to complete different tasks to make it happen
– You need to advise a customer and have to call in expert advice first
– You are working on a project and everyone in the team needs to know where the others are up to and the progress overall